Edward Steichen’s younger sister, Lilian, was the first Steichen born in the United States. The family had settled in Michigan, when Lilian was born in 1883. Shortly afterwards, they moved to Milwaukee and her mother Marie Kemp Steichen opened her milliner’s studio and shop. The hats she created were advertised with posters her son Edward designed and by her daughter Lilian, who wore the hats to church on Sundays. Soon, Marie’s hats could be seen all over town. Edward Steichen documented his mother’s successful design and marketing campaign with this photograph of his sister.